Our Team: Experts in Auto Parts Database Software and Aftermarket Product Management

While many customers are drawn to Vertical Development because of our software and catalog systems, what reinforces their decision is our team of professionals – people who not only know the Aftermarket Industry and auto parts databases, but who are dedicated to helping our customers be the best they can be. We pride ourselves on having a personal connection with our customers:

Jay Wright

Jay Wright, President

Jay founded Vertical Development in 1983 as a programming firm specializing in custom accounting and business inventory software systems. Sensing a need among Aftermarket manufacturers for catalog management software, he directed the focus of the company to that field, developing database publishing solutions to help distributors and manufacturers manage their parts database.

With over 30 years of management experience, Jay is responsible for directing the technology within the Vertical Development programming groups. Under his guidance, Vertical Development has grown from a systems vendor for a small group of companies, to the industry’s most recognized catalog system vendor with the greatest market share. His educational background includes a Bachelor’s degree in Business Management and Computer Science from Iowa State University.


LinkedIn  Phone: 630-724-1159  |  Email: jwright@verticaldev.com

Ronald Garand

Ronald Garand, Vice President

Ron is responsible for account service and sales. He has been involved in the aftermarket since 1974, and his extensive experience in database development and catalog management was gained first-hand while working for such industry leaders as Fel-Pro, Chicago Rawhide and Wagner Brake. Ron’s skill in adapting content management systems to what our customers need and his attention to ever-changing industry requirements are valuable assets put to use with each company we serve.


LinkedIn  Phone: 847-609-9540  |  Email: rgarand@verticaldev.com

Joanne Scripp

Joanne Scripp, Director of Operations

Joanne puts her 20 years of experience in customer service and operations to work everyday, streamlining the flow of data between customers and programmers and making sure projects stay on track. She is responsible for developing the data requirements on each project, collecting the data, and then validating the integrity and mapping of the supplied data.


LinkedIn  Phone: 630-724-1159  |  Email: jscripp@verticaldev.com

Joe Shiles

Joe Shiles, Senior Product Manager

With Joe’s 50+ years experience in the aftermarket, he is the go to guy for clients with tough challenges who need some guidance. From his initial experience on the counter in a parts store in 1962 to the varied knowledge gained in Cataloging and Product Management positions with industry leaders like Borg-Warner, Filko, and Echlin (BWD, Niehoff, Raybestos Brakes) he is a great resource. His past ASE certification in 12 Automotive categories helps him provide a board perspective on many popular product lines.


LinkedIn  Phone: 630-724-1159  |  Email: jshiles@verticaldev.com

Dan Mathes

Dan Mathes, Product Manager

Dan is a veteran of the aftermarket, gaining over 33 years of experience in catalog and product management at such key companies as BWD Automotive and Midas International. As past president of the National Catalog Managers Association, Dan has an exceptional understanding of the catalog process for both electronic and paper versions. What’s more, he has an intrinsic understanding of customers’ needs, especially in the undercar market.


LinkedIn  Phone: 630-724-1159  |  Email: dmathes@verticaldev.com

Grant Alperstein

Grant Alperstein – Lead Programmer

As the key PIES contact between clients and VDI programming staff, Grant manages your job from design to delivery. He and the operations team assure that your data is collected, your project requirements are being met, your PIES module is installed and your staff is trained in using the system to its fullest advantage. He and the rest of VDI’s team are adept at handling documentation and translating technical PIES jargon into language you can understand.


LinkedIn  Phone: 630-724-1159  |  Email: galperstein@verticaldev.com

Paul Scripp

Paul Scripp – ShowMeTheParts.com Product Manager

Paul is the point person for all new Web and Mobile projects. He’s passionate about the ShowMeTheParts brand and is always looking for new, innovative ways to enhance our user experience. On top of that, Paul seamlessly manages the flow of data from our hundreds of data suppliers 300+ to ensure that ShowMeTheParts websites and mobile apps have the freshest data in the industry.


LinkedIn  Phone: 630-724-1159  |  Email: pscripp@verticaldev.com

Amanda Beatty

Amanda Beatty – Data Specialist

We have 2 sides to Vertical Development & I am lucky enough to say I have worked on both. I started in 2008 on the Vertical Dev side and recently moved over to ShowMeTheParts, processing data and working with Paul. I have been able to learn from a great group of professionals that still know how to treat their customers like friends.

Outside of the office you will find me hanging out with my kids, watching live music from wonderful local bands, or out logging some miles to stay competitive in various 5K/10K’s.


LinkedIn  Phone: 630-724-1159  |  Email: abeatty@verticaldev.com

What Our Team Does

Vertical Development provides affordable document management, imaging and customized data management solutions. Since our start over thirty years ago, we’ve helped companies automate application data, create catalogs in-house and export files mapped to AAIA, Activant (CCI/Triad), PIES, NAPA, Wrenchead, and specific retailer formats.

Our vCatalog systems (DIY and DIFM) are powerful content management systems that help you maintain technical and marketing information, generate print, electronic and Web catalogs, and map to the latest industry standards, including AAIA ACES and PIES and PAdb formats – simultaneously, from the same database. Our ShowMeTheParts is a powerful online database enabling your customers to find the right part – the most profitable part – in record time while you increase sales, profits and customer satisfaction. With ShowMeTheParts, you can output custom catalogs, and with our mapping services, you can provide your clients with files meeting AAIA ACES and PIES and vCat formats even if you don’t have an automated system.

With each one, you also receive:

  • Training for you and your staff
  • Dedicated customer service and back-up technical support
  • A final bill that matches our estimate – guaranteed!
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what we do

Vertical Development provides customized data management solutions to automotive aftermarket clients